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Local Merchants, Tourism Advertisers, & City Publications

  • Tourism attractions, golf, ski tickets, etc. pay as much as 40% of their gross to attract a travelling consumers.
  • The tourism sector represents 40% to 60% of the total global advertising expenditure.
  • The travel category is the most competitive category on the web, even more than adult content & gambling.
  • Local merchants highly receptive on gain access to hotel guests, but leery of typical monthly display-rate costs.
  • They are all open to ‘Cost-per-click’ & ‘Cost-per-Call’ operation, as made standard by Google.
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